Who is responsible for your date?
Dead Channel Creative Ltd is responsible for the personal information described in this notice.
Company number: 16331586
Registered office: 86–90 Paul Street, London, EC2A 4NE
ICO registration number: ZC211580
Contact: contact@deadchannelcreative.com
In this notice, “we”, “us” and “our” refer to Dead Channel Creative Ltd.
Who does this notice apply to?
This notice applies to:
Visitors to deadchannelcreative.com.
People who contact us by email or otherwise enquire about our services.
Prospective clients and client contacts.
Agency contacts.
Subject-matter experts, customers and other people interviewed in connection with a project.
Where we process personal information solely on a client’s or agency’s instructions, that organisation may be the data controller and we may act as its data processor. In those circumstances, its privacy notice may also apply.
Information we collect
Depending on how you interact with us, we may collect the following information.
Contact and enquiry information
This may include:
Your first and last name.
Your email address.
The contents of your enquiry or message.
Any subsequent correspondence.
Information about your organisation, role, project or requirements that you choose to provide.
Our website does not use contact or enquiry forms. If you choose to contact us, you can do so using the email address provided on the website.
Please avoid including special-category information, highly sensitive personal information, passwords, confidential client material or information you are not authorised to share in an initial email enquiry unless it is genuinely necessary.
Website and technical information
Our website is hosted using Framer.
Framer may process limited technical information necessary to deliver, operate, maintain and secure the website. This may include information such as IP addresses, device or browser information and other technical request information.
We also use Framer’s built-in Analytics service to understand general website usage. Framer Analytics does not use cookies or persistent identifiers and the analytics information made available to us is anonymised and cannot be traced back to an individual visitor.
Interview and project information
Where you participate in an interview connected with client work, we may process:
Your name, role, organisation and contact details.
Your image and voice.
Information and opinions provided during the interview.
Audio or video recordings.
Automatically or manually generated transcripts.
Notes, quotations, approvals and feedback.
We will tell you before recording an interview and explain its intended purpose.
How we obtain information
We normally receive information:
Directly from you.
Through email or LinkedIn correspondence.
During video calls or interviews.
From a client or agency that has asked us to contact or interview you.
Through Framer in connection with operating, securing and understanding use of the website.
How we use your information
We use personal information for the following purposes and lawful bases.
Responding to enquiries
We use your information to respond to your message, understand your requirements, assess whether we can help, arrange discussions and prepare proposals or quotations.
We normally rely on taking steps at your request before entering into a contract.
Where you contact us on behalf of an organisation, we may also rely on our legitimate interests in communicating with prospective clients and operating our business.
Providing services and managing client relationships
We use relevant contact and project information to:
Negotiate and enter into agreements.
Manage projects and schedules.
Deliver agreed services.
Conduct research and interviews.
Manage reviews, feedback and approvals.
Communicate with client, agency and project contacts.
Maintain appropriate business records.
We rely on performing a contract where you are personally a party to it.
Where the contract is with an organisation, we normally rely on our legitimate interests in delivering the services, managing the commercial relationship and communicating with its representatives.
Recording and transcribing interviews
Where an interview is recorded, we use the recording and transcript to create accurate notes, identify relevant quotations and produce the agreed work.
We rely on performing the relevant contract and our legitimate interests in producing accurate, high-quality work.
Where we act solely on a client’s instructions, the client is responsible for determining the applicable lawful basis.
We will inform participants before recording and will not record an interview without their knowledge.
Operating and protecting the website
Limited technical information may be processed where necessary to:
Deliver and operate the website.
Maintain website and service security.
Diagnose technical problems.
Prevent misuse and abuse.
Where this involves personal information, we rely on our legitimate interests in maintaining a secure, reliable and functional website.
Website analytics
We use Framer Analytics to understand general website usage and help us improve the content, structure and performance of the website.
Framer Analytics provides us with anonymised, aggregated information and does not use cookies or persistent identifiers to identify individual visitors.
We do not use website analytics to profile individual visitors or make decisions about them.
Accounting, legal and regulatory requirements
We may process information to:
Maintain invoices, contracts and accounting records.
Comply with tax, company, legal and regulatory obligations.
Establish, exercise or defend legal claims.
Respond to lawful requests from courts, regulators or public authorities.
We rely on legal obligations and our legitimate interests in protecting the business and maintaining appropriate records.
Marketing
We do not use enquiry emails to send newsletters or unsolicited promotional emails.
We do not upload enquiry information to advertising platforms or use it to create remarketing audiences.
We do not sell personal information.
Automated decision-making
We do not use automated decision-making or profiling to decide whether to accept an enquiry or work with a client.
Website analytics and cookies
Our website is hosted using Framer and we use Framer’s built-in Analytics service.
Framer Analytics does not use cookies or generate persistent identifiers. The analytics information made available to us is anonymised and is used to understand general website traffic and usage.
We do not currently use:
Google Analytics.
Advertising or remarketing pixels.
Heatmaps.
Session-recording tools.
Third-party behavioural analytics.
Based on our current website configuration, we do not use non-essential cookies for analytics, advertising or tracking and therefore do not operate a cookie-consent banner.
External websites or services that you choose to visit through links on our website may use their own cookies or similar technologies. Their own privacy and cookie information will apply.
If we introduce additional analytics, advertising, embedded services or other technologies in future, we will review this notice and implement consent controls where required by law.
9. Who receives your information
We may provide personal information to service providers and other organisations where necessary to operate the website and business, including:
Framer B.V., which provides our website platform, hosting and related services.
Microsoft, which provides Microsoft 365 email, cloud storage and Microsoft Teams.
Other video-conferencing or transcription providers selected by a client or agency for a particular interview.
Professional advisers, such as accountants, insurers or legal advisers, where necessary.
Courts, regulators, public authorities or law-enforcement bodies where disclosure is legally required.
A relevant client, agency or project partner where this is necessary for the project and the information may lawfully be shared.
Email enquiries are received and processed through our Microsoft 365 email account.
We do not permit service providers to use personal information for their own unrelated purposes where they process it on our behalf.
10. International transfers
Some of our service providers or their sub-processors may process personal information outside the United Kingdom.
Framer B.V. is based in the Netherlands and Framer and its sub-processors may process information in other countries. Microsoft and other service providers may also process information internationally.
Where a transfer of personal information outside the UK is subject to restrictions under UK data-protection law, we use or rely on appropriate safeguards where required. These may include:
UK adequacy regulations.
Approved contractual protections.
The UK International Data Transfer Agreement.
The UK Addendum to approved standard contractual clauses.
Other transfer mechanisms permitted under UK data-protection law.
We take reasonable steps to use providers that offer appropriate contractual and security protections.
You can contact us at contact@deadchannelcreative.com if you would like further information about safeguards applying to an international transfer of your personal information.
How long we keep information
We do not keep personal information indefinitely merely because it may be useful in future. Our normal retention periods are as follows.
Enquiries that do not become client relationships
We retain enquiry emails and related correspondence for up to 12 months after the last meaningful contact.
Enquiries that lead to client work
Relevant proposals, contractual correspondence, project communications and records may be retained for up to six years after the relationship or project ends where needed to maintain business records or establish, exercise or defend legal claims.
Accounting and tax records
Invoices, payment records and related accounting information are normally kept for six years from the end of the company financial year to which they relate, or longer where legally required.
Interview recordings
Recordings are normally deleted within 90 days after final project delivery, once the recording is no longer required to verify the transcript, quotations or work produced.
A different period may apply where the relevant client or agency requires earlier deletion or has agreed another appropriate period.
Interview transcripts and working notes
Transcripts and notes are normally deleted within 12 months after final project delivery unless they remain necessary for an ongoing client relationship, a legal claim or a documented client requirement.
Website analytics and technical information
The Framer Analytics information available to us is anonymised and is not retained by us as identifiable visitor information.
Framer may retain technical service information where necessary to operate, maintain and secure its services in accordance with its applicable service-retention arrangements.
Privacy requests and complaints
Records relating to privacy rights requests and data-protection complaints are normally retained for three years after the matter is closed, unless a longer period is necessary because of an ongoing dispute or legal requirement.
Information may remain temporarily in secure backups after deletion from active systems.
Security
We use reasonable technical and organisational measures designed to protect personal information, including:
Multi-factor authentication.
Restricted account and file access.
Password-protected systems.
Encrypted website connections.
Cloud backups.
Antivirus and device-security software.
Regular software and security updates.
No online service, email system or storage system can be guaranteed to be completely secure.
Please avoid sending unnecessary sensitive or confidential information by ordinary email.
13. Your rights
Depending on the circumstances and lawful basis, you may have the right to:
Ask for a copy of your personal information.
Ask us to correct inaccurate or incomplete information.
Ask us to delete information.
Ask us to restrict how information is used.
Receive certain information in a portable format.
Withdraw consent at any time where processing relies on consent.
Complain about how your information has been handled.
These rights are not absolute and exemptions may apply.
Your right to object
Where we process your personal information on the basis of our legitimate interests, you may have the right to object to that processing.
If you object, we will consider your circumstances and whether we have compelling legitimate grounds to continue processing the information or need it for the establishment, exercise or defence of legal claims.
To exercise any of your data-protection rights, email contact@deadchannelcreative.com.
We may ask for information reasonably necessary to confirm your identity.
Data protection complaints
If you believe that we have not handled your personal information correctly or complied with data-protection law, you can make a complaint by emailing:
contact@deadchannelcreative.com
We will:
Acknowledge your complaint within 30 days of receiving it.
Investigate the complaint appropriately and without undue delay.
Request additional information where reasonably necessary.
Keep you informed where the investigation takes time.
Explain the outcome and any action taken without undue delay.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK data-protection regulator.
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
Website: ico.org.uk
External links
The website may contain links to external websites and services, including LinkedIn.
When you follow an external link, the operator of that service is responsible for its own collection and use of personal information. You should review its privacy information separately.
Changes to this notice
We may update this notice when our services, website tools, business practices or legal obligations change.
The effective date at the top of this notice shows when it was last updated.